Senior Director, New Product Strategy & Innovation
Ipsen Pharma
Cambridge, Boulogne or London
MAIN RESPONSIBILITIES
Support External Innovation/New Product/Portfolio Strategy:
- Lead and update the external innovation strategies across therapeutic areas and present recommendations to executive leadership
- Apply the therapeutic area strategies to the determination of external innovation and business development priorities
- Identify and implement opportunities to enhance the business development assessment process
- Work with regional and country brand leads as appropriate to capture relevant market knowledge and unmet needs
Find & Evaluate New External/Business Development Opportunities:
- Represent commercial team and leadership in all business development and external innovation activities
- Be the commercial lead across all stages of the business development & external innovation process including sourcing, triage, business case development and due diligence
- Survey the market for new opportunities and indications to support asset sourcing & triage
- Establish a strong external expert network in current and target disease areas to understand new asset potential and unmet needs
- Work with Global Partnering & External Innovation to seek out new opportunities proactively as well as providing detailed feedback on assets in triage
- Attend relevant external meetings e.g., academic congresses and business development forums to identify and capture new opportunities for Ipsen
- Lead in-depth commercial evaluation process (e.g., current & future landscaping, secondary and primary market research, forecasting, pricing & access assessment, SMM estimation, etc.) to inform commercial evaluation and diligence
- Be a proactive partner and work collaboratively with cross-functional teams (e.g., business development, external innovation, medical affairs, R&D, regulatory, finance, countries, global pricing & access, business excellence) to support inputs required for commercial modelling & business case development
- Ensure streamlined, efficient, and quality content generation across all evaluations aligning with internal processes
- Own & present New Product Strategy & Innovation recommendations to cross-functional team and executive leadership teams
- Work closely with other counterparts across franchises to share best practices and business opportunities
Driving Internal Pipeline Value & Operationalization
- Commercial lead for integration of new assets across phases 1 – 3 into Ipsen pipeline
- Apply deal case assumptions to inform initial clinical trial development programs
- Proactively identify opportunities for clinical development program enhancement through application of substantive product development experience, including translation of commercial objectives into trial design considerations in collaboration with cross-functional colleagues
- Rigorously evaluate alternative development pathways and provide commercial input into optimal development priorities including selected indications, trial design, and trial endpoints in collaboration with R&D colleagues
- Apply best-in-class launch planning considerations to earlier phase development, including consideration of global value and access and other commercialization critical success factors
- Clearly characterize commercial vision for the asset at all phases of development and lead strategy and pre-launch plan transition to asset lead
- Generally serve as the ‘brand champion’ for early assets to ensure organizational focus and alignment
- Provide guidance and best practices to the New Product Strategy & Innovation team regarding optimization of commercial input into early pipeline development
Continued focus on New Product Strategy & Innovation Team Development & Performance
- Support the VP, Global Head New Products Strategy & Innovation to identify and deploy relevant training, development and coaching of the team to maximize team growth, performance, and organizational impact
- Including bi-monthly learning sessions, mentoring, external talent evaluation, on-boarding, template/tools and best-practices development
KNOWLEDGE, ABILITIES & EXPERIENCE
Education/Certifications:
- Advanced degree (PhD, MD, or MS) in Life Sciences-related discipline and/or an MBA
- Fluency in spoken and written English, knowledge of additional languages such as French would be helpful.
Experience:
- A minimum of 7 - 10 years’ experience in Global Marketing or Global Portfolio Management roles within the biopharmaceutical industry, including experience in early commercial planning, disease area strategy, business development activity, and forecasting
- Strategy consulting experience in life sciences (including work in early-commercial strategy, commercialization, LCM, BD, due diligence, etc.) is highly valued
- Experience developing cross-functional pre-commercialization plans within pharmaceutical company or management consulting
- Experience in working across a cross-functional matrix team to meet deliverables on time and budget
- Strong scientific, medical, and commercial experience in oncology, neuroscience and/or rare diseases with a proven knowledge of clinical pipeline planning, business development, and launch activities
- Competitive landscaping experience
KEY TECHNICAL COMPETENCIES
- Deep strategic marketing expertise (including positioning, targeting, segmentation, launch planning, life cycle management)
- Strong business acumen and understanding of global markets
- Excellent analytical skills and strategic thinking, including forecasting and business case development
- Strong communication and presentation skills
- Sense of urgency and experience in delivering parallel workstreams efficiently
- Qualitative & quantitative market research experience
- Strong planning and project management skills
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